Submit a Manuscript

Journal of Information Systems Engineering and Management

Influence of Age on Relationship with Websites
Pedro Espírito Santo 1, Patrícia Azinheira Cardoso 2, Luísa Augusto 3, Sara Santos 3, Adriana Oliveira 4 *
More Detail
1 Polytechnic of Coimbra, ESTGOH, Rua General Santos Costa, 3400-124 Oliveira do Hospital, Portugal
2 Polytechnic of Coimbra, ESEC, Rua Dom João III – Solum, 3030-329 Coimbra, Portugal
3 Polytechnic of Viseu, ESEV, CISED- Centro de Investigação em Serviços Digitais, Portugal
4 Polytechnic of Porto, CEOS.PP - ISCAP, Portugal
* Corresponding Author
Full Text (PDF)
Research Article

Journal of Information Systems Engineering and Management, 2022 - Volume 7 Issue 4, Article No: 18230
https://doi.org/10.55267/iadt.07.12567

Published Online: 18 Oct 2022

Views: 623 | Downloads: 404

Open Access
How to cite this article
APA 6th edition
In-text citation: (Santo et al., 2022)
Reference: Santo, P. E., Cardoso, P. A., Augusto, L., Santos, S., & Oliveira, A. (2022). Influence of Age on Relationship with Websites. Journal of Information Systems Engineering and Management, 7(4), 18230. https://doi.org/10.55267/iadt.07.12567
Vancouver
In-text citation: (1), (2), (3), etc.
Reference: Santo PE, Cardoso PA, Augusto L, Santos S, Oliveira A. Influence of Age on Relationship with Websites. J INFORM SYSTEMS ENG. 2022;7(4):18230. https://doi.org/10.55267/iadt.07.12567
AMA 10th edition
In-text citation: (1), (2), (3), etc.
Reference: Santo PE, Cardoso PA, Augusto L, Santos S, Oliveira A. Influence of Age on Relationship with Websites. J INFORM SYSTEMS ENG. 2022;7(4), 18230. https://doi.org/10.55267/iadt.07.12567
Chicago
In-text citation: (Santo et al., 2022)
Reference: Santo, Pedro Espírito, Patrícia Azinheira Cardoso, Luísa Augusto, Sara Santos, and Adriana Oliveira. "Influence of Age on Relationship with Websites". Journal of Information Systems Engineering and Management 2022 7 no. 4 (2022): 18230. https://doi.org/10.55267/iadt.07.12567
Harvard
In-text citation: (Santo et al., 2022)
Reference: Santo, P. E., Cardoso, P. A., Augusto, L., Santos, S., and Oliveira, A. (2022). Influence of Age on Relationship with Websites. Journal of Information Systems Engineering and Management, 7(4), 18230. https://doi.org/10.55267/iadt.07.12567
MLA
In-text citation: (Santo et al., 2022)
Reference: Santo, Pedro Espírito et al. "Influence of Age on Relationship with Websites". Journal of Information Systems Engineering and Management, vol. 7, no. 4, 2022, 18230. https://doi.org/10.55267/iadt.07.12567
ABSTRACT
E-commerce has grown quickly, and companies seek to attract their target audiences to their websites. The differences in behavior between young people, as users of websites and other older people is real. Thus, this investigation aimed to present an investigation model in order to analyze the determinants of loyalty to the sites and test the influence of age in this relationship. Through a sample of 250 website users, we tested an investigation model, tested through PLS-SEM, which supports the hypothesis that age produces effects in the relationship with the websites. This study is relevant for website managers, since it identifies the need for differentiated users. As impediment and limitations of the study discussed throughout this work.
KEYWORDS
E-commerce interativity website responsability PLS-SEM
REFERENCES
  • Alcántara-Pilar, J.M., Blanco-Encomienda, F.J., Armenski, T., Del Barrio-García, S., 2018. The antecedent role of online satisfaction, perceived risk online, and perceived website usability on the affect towards travel destinations. Journal of Destination Marketing & Management 9, 20–35.
  • Augusto, L., Santos, S., Santo, P.E., 2020. Willingness to Pay a Premium Price for Streaming Services: The Role of Trust in Services, in: Marketing and Smart Technologies. Springer, pp. 19–28.
  • Avkiran, N.K., Ringle, C.M., 2018. Partial least squares structural equation modeling: Recent advances in banking and finance. Springer.
  • Barreda, A.A., Bilgihan, A., Nusair, K., Okumus, F., 2016. Online branding: Development of hotel branding through interactivity theory. Tourism Management 57, 180–192.
  • Bilgihan, A., 2016. Gen Y customer loyalty in online shopping: An integrated model of trust, user experience and branding. Computers in Human Behavior 61, 103–113.
  • Casaló, L.V., Flavián, C., Guinalíu, M., 2010. Relationship quality, community promotion and brand loyalty in virtual communities: Evidence from free software communities. International journal of information management 30, 357–367.
  • Chen, C.-F., Wang, J.-P., 2016. Customer participation, value co-creation and customer loyalty–A case of airline online check-in system. Computers in Human Behavior 62, 346–352.
  • Cyr, D., Head, M., Ivanov, A., 2009. Perceived interactivity leading to e-loyalty: Development of a model for cognitive–affective user responses. International Journal of Human-computer studies 67, 850–869.
  • Eelen, J., Özturan, P., Verlegh, P.W., 2017. The differential impact of brand loyalty on traditional and online word of mouth: The moderating roles of self-brand connection and the desire to help the brand. International journal of research in marketing 34, 872–891.
  • Fornell, C., Larcker, D.F., 1981. Evaluating structural equation models with unobservable variables and measurement error. Journal of marketing research 18, 39–50.
  • Fortes, N., Santo, P.E., Pires, A., 2020. Determinants of the Intention to Use Online P2P Platforms from the Seller’s Perspective. Presented at the European, Mediterranean, and Middle Eastern Conference on Information Systems, Springer, pp. 360–369.
  • Giovanis, A.N., Athanasopoulou, P., 2018. Consumer-brand relationships and brand loyalty in technology-mediated services. Journal of Retailing and Consumer Services 40, 287–294.
  • Gracia, D.B., Ariño, L.V.C., Blasco, M.G., 2015. The effect of culture in forming e-loyalty intentions: A cross-cultural analysis between Argentina and Spain. BRQ Business Research Quarterly 18, 275–292.
  • Hair, J.F., Hult, G.T.M., Ringle, C.M., Sarstedt, M., 2015. A primer on partial least squares structural equation modeling (PLS-SEM). Sage Publications.
  • Harris, L.C., Goode, M.M., 2004. The four levels of loyalty and the pivotal role of trust: a study of online service dynamics. Journal of retailing 80, 139–158.
  • Henseler, J., Ringle, C.M., Sarstedt, M., 2015. A new criterion for assessing discriminant validity in variance-based structural equation modeling. Journal of the Academy of Marketing Science 43, 115–135. https://doi.org/10.1007/s11747-014-0403-8
  • Kim, J., Jin, B., Swinney, J.L., 2009. The role of etail quality, e-satisfaction and e-trust in online loyalty development process. Journal of Retailing and Consumer Services 16, 239–247. https://doi.org/10.1016/j.jretconser.2008.11.019
  • Kim, M., Chang, Y., Park, M.-C., Lee, J., 2015. The effects of service interactivity on the satisfaction and the loyalty of smartphone users. Telematics and Informatics 32, 949–960.
  • Liao, C., Lin, H.-N., Luo, M.M., Chea, S., 2017. Factors influencing online shoppers’ repurchase intentions: The roles of satisfaction and regret. Information & Management 54, 651–668.
  • Lim, Y., Heng, P.C., Ng, T.H., Cheah, C.S., 2016. Customers’ online website satisfaction in online apparel purchase: A study of Generation Y in Malaysia. Asia Pacific Management Review 21, 74–78.
  • Marôco, J., 2014. Análise de equações estruturais: Fundamentos teóricos, software & aplicações. ReportNumber, Lda.
  • Mogilner, C., Aaker, J., 2009. “The time vs. money effect”: Shifting product attitudes and decisions through personal connection. Journal of Consumer Research 36, 277–291.
  • Moriuchi, E., Takahashi, I., 2016. Satisfaction trust and loyalty of repeat online consumer within the Japanese online supermarket trade. Australasian Marketing Journal (AMJ) 24, 146–156.
  • Oliver, R.L., 1999. Whence consumer loyalty? Journal of Marketing 63, 33–44. https://doi.org/10.2307/1252099
  • Santo, P., Cardoso, P., 2021. 500 Brand And Marketing Definitions: For Researchers And Professionals.
  • Santo, P.E., 2014. Determinantes da Lealdade Online: O caso da Loja Almedina. net.
  • Santo, P.E., Marques, A.M.A., 2021. Determinants of the online purchase intention: hedonic motivations, prices, information and trust. Baltic Journal of Management.
  • Santo, P.E., Trigo, A., 2020. Influence of website design on e-trust and positive word of mouth intentions in E-commerce fashion websites. Presented at the European, Mediterranean, and Middle Eastern Conference on Information Systems, Springer, pp. 316–330.
  • Santos, S., Santo, P.E., Augusto, L., 2021. The role of customer engagement in the COVID-19 era, in: Insights, Innovation, and Analytics for Optimal Customer Engagement. IGI Global, pp. 91–116.
  • Vendemia, M.A., 2017. When do consumers buy the company? Perceptions of interactivity in company-consumer interactions on social networking sites. Computers in Human Behavior 71, 99–109.
  • Wind, Y., Mahajan, V., 2002. Convergence marketing. Journal of Interactive Marketing 16, 64–79.
  • Xu, X., Munson, C.L., Zeng, S., 2017. The impact of e-service offerings on the demand of online customers. International Journal of Production Economics 184, 231–244.
  • Zehir, C., Sehitoglu, Y., Narcikara, E., Zehir, S., 2014. ES-quality, perceived value and loyalty intentions relationships in internet retailers. Procedia-Social and Behavioral Sciences 150, 1071–1079.
LICENSE
This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
All Rights Reserved © 2016-2024