Factors Influencing Innovation of Telecom Industry Leaders: A Survey in Vietnam

Abstract

The objective of this study is to elucidate the connection among organizational innovation capacity, leadership orientation, and strategic decision-making behavior among telecom industry leaders in Vietnam. This study further investigates the bridging role of leadership communication in the association between innovation capacity, leadership orientation, and strategic decision-making. A quantitative research design was employed, and cross-sectional data were gathered through survey questionnaires administered to mid- and senior-level executives in leading telecommunications corporations across major Vietnamese cities. SPSS was utilized to analyze the respondents’ feedback. The findings suggest that both leadership orientation and organizational innovation capacity are associated with forward-thinking decision-making behavior, with leadership communication mediating these relationships. The present study advances existing works by linking prior research on leadership influence and organizational innovation systems, exploring how visionary leadership styles and robust innovation infrastructures shape high-level strategic behavior. Organizations can leverage these findings to foster innovation-driven leadership, raising awareness among senior managers about how their communication patterns and strategic frameworks shape organizational adaptability and performance, as informed by social exchange theory.